Orange is the color hunters wear in the woods so they don’t shoot each other by accident. They wear it as a signal — I see you. You are not my target. You are not my enemy.
We wear it for the same reason.
In DeKalb County, in Atlanta, in neighborhoods across this country — young men have been made to feel like targets. By systems. By stereotypes. By a world that decided who they were before they ever had a chance to decide for themselves.
Orange says something different.
Orange says — I see you. I know you are not the problem. I know you are not the enemy. And I am not yours.
The orange ribbon was adopted as the symbol of gun violence prevention in 2013 after 18 year old Hadiya Pendleton was shot and killed in Chicago just days after performing at President Obama’s inauguration. Her friends wore orange — the color of hunting vests — to honor her and to say her life mattered. The movement spread. The color stayed.
In 2015 Everytown for Gun Safety and Moms Demand Action launched Wear Orange Weekend nationally. Every June communities across the country wear orange to honor lives lost and demand change.
Orange is not mourning. Orange is a declaration.